Beta cohort open · 100 places

Build the creative machine behind a scalable ecommerce brand...

The exact playbook I use to build, scale and exit brands: research, offer, funnels, creative and Meta scaling. Filmed unedited while I actually build, so you see every decision.

Short application. You're never charged before we've spoken.

8 modules48 lessons30+ hoursLifetime course access

Inside the course: real research, real ads, real funnels. Mistakes left in.

Straight from the #success channel

Student wins, unedited

Real posts from students inside the Discord. Screenshots exactly as they shared them. Store names were blurred by the students themselves.

richoffcampss03/10/2026
THE BEST MONTH WE’VE EVER HAD WITH THIS STORE. Joined this course in August and we’ve implemented and learned sooo much. Couldn’t have done these numbers without being here. I saw a similar trend back in 2024 when I consulted with @nkecom. Went from 10k days to 30k days instantly. Wanna see everyone win here, let’s goo 🚀🚀🚀
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🔥 19🚀 7
vince1705330/09/2026
For everyone still grinding - it does come/click eventually. September 2026 my first 6-fig revenue month. It took me WAY too long 🤣 but tbf i'm not doing this full time. Never fully understood meta ads until @Nabeal content and course. Will do a longer post at the $500k month in November 💪
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🔥 17
richoffcampss07/08/2026
I've bought every course on the market and learnfromNK is by far the best, it has the most value and he teaches it all in the most practical and entertaining way. First thing I did was fix my ad account with cost caps, then I upgraded my listicle with the exact same structure nk the 🐐 teaches. Before I kept messing with my campaigns and structure, now I’m spending more time on creatives and letting the systems do their thing (and touching more grass). Hit my SECOND $50k day on this brand. Moreee to come🍾 My record before I joined was $27k on store this! Finally remembered my discord login, glad to be here and connect 🤝🇨🇦
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🤌 6🔥 3
N
Nik04/08/2026
I joined the course early on because i've been stuck at 3k/4k days for over 3 months as I could never beat my ripped ads. Completed the whole course in a week, but creative strategy was the main thing i needed help with so I've wathced that module three times now HAHAH. Been creating bangers with my editor and 2 weeks later I’ve just hit my first $20k day!!! My VSL has been carrying most of the spend

thank you @Nabeal @Brad I owe you both a drink when you come to Athens 🇬🇷 $50k days next!!!!
Screenshot shared by Nik
🔥 13
richoffcampss15/09/2026
7.8% CVR IN LAST 48 HOURS 🙏🏽🙏🏽🙏🏽. Starting to really see the results of the strategies we implemented from this course to our store. Biggest W we’ve had so far 🚀
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🔥 15🚀 2
Declan C03/10/2026
New biggest week for me on this brand and have stock issues so can’t scale harder for another week then hopefully will be able to double this
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🔥 9
J28/07/2026
Launched a batch of statics for my otp brand yesterday w/ nabeals strategy and it just started ripping within the first $5 spent, took like 30 mins to make 10 high intent statics using my angle + desire bank I have set up in my claude project. So far sitting on a 4x roas but im going to continue pumping out statics and see where this can go
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🔥 5😎 1
noahecommerce27/07/2026
Consumables brand I launched a month ago was hovering around like a 1.2ish roas, launch first campaign today with the course strategies (just lovable pages + statics) and immediately hit our best revenue day for this brand and a 3.5 ROAS so far on the day
Screenshot shared by noahecommerce
🔥 5💯 2
richoffcampss08/09/2026
Been focusing on increasing revenue per visitor for this store, overall daily revenue dropped but our CVR increased by just over 50%. This Q4 will be a movie 🎥
Screenshot shared by richoffcampss
🔥 12
Declan C30/07/2026
I was never a media buying beliver and always though reguardless of media buying good ads perform good but nabeal showed what was wrong with my current campaign and how to fix it so changed half way through today and new campaign is the top one with no new ads just cleaner media buying both have the exact same cost cap and everything
Screenshot shared by Declan C
❤️ 4😎 1🔥 2
Declan C08/09/2026
Small compared to people here but record day on brand yesterday
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🔥 13💪 5🚀 6
George Oliver05/08/2026
Not as big a win as some of the lads on here - but did wanna share this one. I'd got a digital product offer I'd had knocking about for a while that i'd not managed to get profitbable. Anyway, launched ads with Nabeal's methods - $1448 rev off $407 spend in like 5 days
Screenshot shared by George Oliver
🔥 5👀 3

Sound familiar?

Most brands stall between $50k and $150k a month. It's rarely the product.

It's usually one of three walls. Each one has its own module.

01

Your offer can't afford to scale

Low AOV, no bundles, no subscription. So every time spend goes up, CPA eats the margin. → Module 3

02

You run out of winning ads

One creative carries the account, then fatigues, and there's no system to replace it. → Module 5

03

Spend goes up, results fall apart

You don't know which numbers matter, when to push, or when to pause. → Modules 6 + 7

What's inside

The whole launch → scale → exit system, in order

M1

Foundations

Why the back end scales, my 5-step launch process, and finding brands worth modelling.

5 lessons
M2

Research & positioning

Picking winning markets, deep customer research, personas and unique mechanisms.

5 lessons
M3

Store & offer

Unit economics, supply chain, subscription offers and revenue per session.

5 lessons
M4

Funnels

Advertorials, quiz funnels, building funnels with AI and post-purchase upsells.

7 lessons
M5

Creatives

Breaking down winning ads, angle banks, statics testing, scripts, mini VSLs, UGC and building a creative team.

11 lessons
M6

Launch on Meta

The only columns that matter, how we launch new brands, and scaling one campaign to $3k/day.

6 lessons
M7

Scaling

Cost caps, horizontal vs vertical scaling, and reading the account the right way.

4 lessons
M8

Brand & exit

LTV, influencer and organic, other ad platforms, and building something a buyer wants.

5 lessons
"I purposefully told my editors not to cut out my thinking time or any mistakes I made, because I believe it's so important for you to see my exact thought process, and how I fix my mistakes live."
Nabeal, on how the course was filmed

Who it's for

Built for operators who want to scale, not hobbyists

This is for you if

  • Your store does $50k–150k a month and you've hit a ceiling
  • You've had some success and want to build a real 8-figure brand
  • You're already big and want to scale towards an exit
  • You're fully committed to launching your first serious brand, and you'll do the work

It's not for you if you want

  • Pixel and Business Manager setup tutorials
  • Pretty stores that don't convert
  • Theory you could get from AI in 30 seconds

Two ways in

Choose your level of access

Tier 1

The Playbook

The full system, in the right order.

  • All 8 modules, 48 lessons, 30+ hours, yours for life
  • Private Discord community
  • SOPs, frameworks & resources
  • Supplier access (8 figures of volume)
  • Discounted agency partner access

Tier 2 Most hands-on

Playbook + private 1-1s

Everything in Tier 1, plus:

  • Two private 1-1 calls a month with me or my partner
  • Direct reviews of your store, offer, funnels & ads
  • Clear action steps after every call
  • Private WhatsApp group with 8–9 figure owners

Pricing is covered on your call once we know which tier fits. Instalments are available for committed members.

How it works

Three steps. No charge until we've spoken.

01

Apply

A few quick questions about your store and where you're stuck.

02

Call with our team

Taken by Nabeal and his partner, no outside sales reps. We check fit and recommend a tier.

03

Start building

Instant access to the modules, Discord and resources.

Apply

See if you're a fit for the beta

Beta members lock in today's terms permanently. Price goes up when we open publicly.

83 of 100 beta places taken

Questions

In case you're wondering

Do I need my own brand already?

No. It starts from first principles: market research, product selection and building your store, then moves into ads, funnels and scaling. If you already have a brand, the scaling, funnel, creative and exit modules apply directly, and Tier 2 puts my eyes on your actual business.

Does it have to be a subscription brand?

No. The frameworks work for any brand. Subscriptions are the best model for the multiples and exits I talk about, so I show you how to add one, whether you're starting fresh or already selling.

Why trust you over everyone else selling a course?

Because I'm still in the trenches, running and scaling brands right now. Everything I claim is documented publicly going back years. Most people in this space can't say that.

How much is it?

Tiers start in the multiple four figures. I've charged $2k for a single hour of my time; this is 30+ hours of everything I know, plus access to me. We cover exact pricing on your call, once we know which tier fits. Instalment plans are available for people who are genuinely committed.

Is there a guarantee?

Yes. Complete the course, and if you're genuinely not happy and have a real reason, we'll refund you. We can offer that because we only take on people we believe we can help, and that's what the call is for.

How long do I have access?

For life: all 48 lessons and every new video I add. The only ongoing cost is an optional $2k annual renewal to stay in the private community and keep live support.

Stop guessing what to fix next.

Apply now. If we're not the right fit, we'll tell you on the call.

Apply for a call →